Summary: Now, some in the business think the biggest “F” word to impact their business is the fiduciary rule announced by the Department of Labor last month. But I contend another “F” word will make engaging current clients and attracting new ones more difficult than ever: fragmentation.
 There is no longer a “silver bullet” means of communication for advisers that guarantees to reach their target audience in one fell swoop. Fragmentation is here and seems to occupy the space between relevance and obsolescence for a wide variety of news and information sources."Joe Anthony, Gregory FCA |
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