Summary: We recently released the 2018 High Growth Study: Accounting and Financial Services Edition, and it confirms what we had been hearing from our clients: a perfect storm of market conditions is hammering the industry and making it difficult to grow. In fact, the accounting and finance industry lags well behind all other professional services (see figure below).
 If you aren’t doing content marketing, or aren’t doing it well, it’s time to reassess your marketing strategy. The forces that are changing the marketplace aren’t going away. If anything, the winds of change are going to blow with even greater force."Lee Frederiksen |
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