 It takes time and effort, but working with the media can have incredible rewards. Find your passion and go."Carolyn McClanahan, director of financial planning, Life Planning Partners |
What not to do when speaking to the media
Carolyn McClanahan | Financial Planning, March 2017
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Summary: Media exposure can help your practice in a number of ways — it can improve credibility, provide free exposure and give you a solid voice in the profession. I’m very fortunate to have created a decent media presence over the years, through consistent and thoughtful work.
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