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Adviser's Consultant: How to build a social media strategy that begets business

Added on January 2016 in Manage Your Practice
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Summary: Google “New York wealth adviser” and David Edwards' Heron Financial Group is one of the first firms to pop up, due in part to his early and dedicated approach to social media.

What Gets Measured Gets Done

Added on January 2016 in Manage Your Practice
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Summary: As an entrepreneur and the CEO of your own firm, it is important to develop a detailed annual business plan. The benefits of business planning are twofold: a tangible plan helps your partners and employees focus on your annual goals, and it enables you to benchmark your firm’s progress.

5 moves to get more out of client and staff meetings

Added on January 2016 in Manage Your Practice
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Summary: Between gathering with clients, prospects, centers of influence, product providers, colleagues and staff, advisers spend most of each week in meetings. Business development expert Cameron Herold offers five tips for turning each huddle into a more productive session.

Financial Professionals: Stop Using These 3 Words in Your Writing

Added on January 2016 in Manage Your Practice
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Summary: How many of you have written the following at some point?

  • Just checking on the status of…
  • Actually, I only needed…
  • Sorry to bother you…

I know I have done this! So, why do we do this? Why strip our writing of any power? Are we really sorry for bothering someone for something we need? Is our goal to minimize what someone else thinks of our request?

Get Out of the Office: Smartest Ways to Network

Added on January 2016 in Manage Your Practice
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Summary: Financial advisors can prosper in their practice if they network with the right people or join the right groups to attract more clients, provided that they actually interact and then do the necessary follow-up work.

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