0 visitor like this article | Viewed 3951 times | 0 comment
Summary: Let’s say you’re speaking with a client who is a member of a niche that you’d like to penetrate. They know you can work in that niche. After all, you’re working with them. The idea here is to shift their thinking over time to see you as the go-to specialist for that niche, increasing the likelihood they tell others about you and improving the story they tell, i.e., "My advisor really knows [XYZ niche]."
0 visitor like this article | Viewed 3851 times | 0 comment
Summary: Over the past decade, we've all seen how rapidly the the influence of marketing in the C-suite has expanded. Despite this, and even while chief marketers are primed to take over the lead in technology spending this year, representation from marketing isn't growing nearly as fast on boards. In 2016, only 2.6 percent of board members had marketing expertise.
0 visitor like this article | Viewed 3777 times | 0 comment
Summary: It comes as no surprise to learn that over 65% of financial advisors have no fully documented succession plan according to a recent study Private Advisor Group conducted. After all, advisors in the independent channel are often times solo practioners who are working their way towards their own retirement as they help their clients with the same.
Added on August 2017 in Form an RIA
0 visitor like this article | Viewed 4504 times | 0 comment
Summary: Following its latest wave of exams, the SEC's Office of Compliance Inspections and Examinations found the results are a decidedly mixed bag when it comes to how firms are working to protect sensitive systems and client information from hackers.
0 visitor like this article | Viewed 3384 times | 0 comment
Summary: Some argue that it’s never a good idea for an advisor to apologize, particularly when the mistake in question touches on areas of competence or diligence. Doing so can expose advisors and their organizations to increased legal liability. In addition, acknowledging mistakes can raise doubts in clients’ minds regarding advisors’ expertise and professionalism. Clients don’t want apologies—they want results.
