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The Do's and Don'ts of Socializing With Clients This Summer

Added on July 2020 in Manage Your Practice
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Summary: The big question is: Can I socialize with anyone during the summer?

Life in some places is getting gradually closer to normal. Maybe it won’t be exactly the same, but humans are social. We like to see people, meet and greet our friends.

The practice of the future

Added on July 2020 in Manage Your Practice
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Summary: What a difference a few months can make! In March, we seemed deep in bear territory, and COVID-19 appeared to be sweeping across the country unchecked. As I write this in June, the market has come back strong, and, while we are keeping an eye on localized outbreaks, states are cautiously reopening businesses, restaurants, stores, and services.

A Primer on Email-Marketing Automation

Added on July 2020 in Manage Your Practice
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Summary: Email marketing has been around for decades, but it’s far from dead. Not only is it still going strong, but it is more effective than ever. As technology continues to advance, email-marketing strategies can become more personalized and effective.

12 Lessons It Pays for Advisors to Remember

Added on June 2020 in Manage Your Practice
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Summary: Every so often, there’s a temptation to feel the business has changed. The old rules don’t apply. Around the time of the dot-com bubble, people thought: “It’s a new economy. Earnings don’t matter anymore.” Then came the dot-com crash. We learned the old rules still apply.

Sanduski: A 5-Step Process To Improve Your Digital Marketing

Added on June 2020 in Manage Your Practice
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Summary: The Covid-19 pandemic has forced financial advisors to shift the way you market your services. In person marketing and networking is severely restricted for the near future and if you want to succeed in this new world, you have to adapt to the new virtual reality.

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